Wilbert Wins: Media Relations - Q2 2023

Wilbert Wins: Media Relations - Q2 2023

For most of our clients, media relations is an important piece of an integrated PR program. Coverage in well-respected media outlets has credibility. Plus, many outlets have large and relevant audiences. We’ve built relationships with local, regional and national journalists, which helps us effectively pitch stories about our clients.

Below are a few notable media mentions our team has secured for clients recently.

  1. Churchill Mortgage’s director of sales and operations, Alaina Hixson, gave some insight to NerdWallet about the lesser-known components of a homeowners insurance policy. Read the story here
  2. Neighborhood TV Alpharetta covered a Cycling Club meetup at Halcyon, Forsyth County’s premier mixed-use development. The club is made up of 50-60 cyclists who gather for food and drinks at Halcyon after their ride.
  3. When Business Insider wrote about the differences between a co-borrower and a co-signer, Laura Sterling, VP of marketing at Georgia’s Own Credit Union, provided valuable insight about the benefits of both. 
  4. In Morrisville, North Carolina’s Houndswood Village, dogs come first. Quinn Residences owns the rental homes in the canine-forward neighborhood, which features streets appropriately named after breeds, a dog park with a dog washing station and houses made with wooden floors that are built to handle the wear-and-tear of pets. Marketplace has more on the community here
  5. Steve Smith, principal at Cooper Carry, recently penned a bylined article for Urban Land about the top things to consider when evaluating the potential of office-to-residential conversions. 
  6. Westside Motor Lounge, located in the Echo Street West development, has a new head chef — George Lopez, a New Orleans native and former chef at local staples Bon Ton and Lazy Betty. Rough Draft Atlanta has more on Lopez here
  7. At RocaPoint Partners’ Greenville County Square redevelopment project in downtown Greenville, South Carolina, The Perch Kitchen & Tap has signed to become the latest restaurant tenant at the mixed-use development. Upstate Business Journal recently wrote about the addition to the $1 billion project.
  8. When MDH Partners acquired a 603,000-square-foot industrial development in Houston, The Real Deal covered the transaction along with MDH’s investment expansion into The Lone Star state and across the country. 
  9. Residents of Decatur can now take a shuttle to various locations in the downtown area. Wilbert worked with client Decatur Development Authority to spread the word, and landed a story in the Atlanta Business Chronicle discussing the new service.
  10. Aaron’s partnered with the Boys & Girls Club at the Gila River Indian Community near Phoenix to donate thousands of dollars worth of furniture to refresh the center, which included bumper pool, board games and even a digital fireplace. ABC15 covered the story here
  11. Tamala Herd, senior design manager at Bridge Commercial Real Estate, wrote for Work Design Magazine about leveraging narrative design and storytelling to forge an emotional connection between people and place.  
  12. In April, Wilbert secured a spot for Stonemont Financial Group’s senior vice president, Neal Moskowitz, to speak on America’s CRE Show about current trends and market conditions in industrial real estate.
  13. Sustainability has become a much larger conversation with the past decade, and developers are working to incorporate healthier, more sustainable practices into industrial environments. David Welch, CEO of Robinson Weeks Partners, discusses several practices within industrial sustainability that puts people first for the Summer 2023 issue of NAIOP’s Development Magazine
  14. For Women in Construction Week, Wilbert helped tell the story of Megan Cordingly, project controls specialist at HPM. As a woman within a male-dominated field of work, Cordingly has overcome challenges and knows first-hand what it will take to bring more women into construction. AL.com hosted a Q&A with her to discuss her background and outlook on the industry.
  15. 2023 marks the 50th Anniversary for Branch Properties, and Chain Store Age wrote about the history of the firm, which has played a large part in the ever-changing real estate landscape of Atlanta and the Southeast. 
  16. Healthy fast-casual restaurant concept gusto! opened a location in Tucker, Georgia at the new Hugh Howell Marketplace development. QSR Magazine wrote about the opening and gusto!’s mission to disrupt typical fast food here
  17. On Juneteenth, Atlanta History Center held a free event to honor the holiday with live music, storytelling, crafts and food. Atlanta Journal-Constitution wrote about the event, which aimed to educate the public on the history behind Juneteenth while celebrating with the community.
  18. McCarthy Building Companies is one of the first construction firms to make the transition from traditional hard hats to new safety helmets, which will soon be the new standard for the industry. Atlanta News First reported on the new equipment and included a demonstration from McCarthy team members as they work on a renovation at Emory University’s heart and vascular center.  
  19. JP Bacariza, vice president and market leader for Ryan Companies’ Tampa office, appeared on the “What’s Developing in Southwest Florida” podcast to discuss the latest industry trends and why cities like Sarasota and Venice are emerging as new national CRE hotspots. 
  20. Atlanta Business Chronicle wrote about several well-known restaurants joining the tenant lineup at Medley, a mixed-use community being developed by Toro Development Co. 
  21. The new age of office workers wants exciting, convenient amenities, and Atlanta is bustling with neighborhoods that can offer this kind of energy for employees. Portman’s managing director, Travis Garland, recently wrote a piece for REBusiness Online about these popular submarkets in the city and what the future might hold for the office sector.
  22. Gas South is relocating its headquarters to The Battery, with the goal of strengthening its ties to the Atlanta Braves. Read more on the “why” behind the move from the Atlanta Business Chronicle.
  23. In May, City of Refuge partnered with GROWTH to break ground on five affordable single-family homes along Burbank Drive in Atlanta. The goal, as reported by Atlanta News First, is to give local members of the community an opportunity at first-time homeownership.


Sign up to hear more from The Wilbert Group


* indicates required