For most of our clients, media relations is an important piece of an integrated PR program. Coverage in well-respected media outlets has credibility. Plus, many outlets have large and relevant audiences. We’ve built relationships with local, regional and national journalists, which helps us effectively pitch stories about our clients.
Below are a few notable media mentions our team has secured for clients recently.
- Peachtree Center’s recently renamed retail center, “The Hub,” has been undergoing renovations and is nearing completion. We are looking forward to the official opening this week! Ryan Horne, an architect with The Beck Group, which led construction on The Hub, told Curbed it isn’t the new retail or eateries below that he is most excited for, but rather for the completion of the pedestrian plaza overhead. The focal point in the plaza that draws pedestrians in from Peachtree Street is a glass staircase – the “architectural centerpiece” – which leads into The Hub.
- According to Wilbert client JLL’s Q1 market report, Atlanta office rents are continuing to climb. The Atlanta Business Chronicle shares the data that shows a 22.2% rent increase over the past two years in Class A rates in Buckhead, Midtown and downtown – from $28.96 to $35.40 per foot. In Atlanta’s central business district, total vacancy was 16% for all office properties and 18.4% for the entire metro market. Comparatively, the national rate stood at 16.6%, according to Reis. JLL says the current outlook for Atlanta remains positive, although the impact on demand is still uncertain.
- Scott Trubey from the Atlanta Journal-Constitution caught up with Hines Senior Managing Director John Heagy for a tour of T3 West Midtown in Atlantic Station. Currently believed to be the largest timber-framed office building in the U.S., the 230,000-square-foot project meets, or exceeds, all life and safety requirements for a conventional office building. Heagy said the T3 concept, which stands for timber, transit and technology, was developed to mimic an older structure but with new technology. Hines is planning other T3 developments in Nashville, Denver, Austin, the Raleigh-Durham area and Toronto.
- Wilbert client Pollack Shores Real Estate group recently announced its Opportunity Zone initiative. The firm’s latest development, Skylark, is located on 1099 Boulevard near the future southeast portion of the Atlanta Beltline. According to the Atlanta Journal-Constitution, rents start at $1,100 with the average rent costing $1,500. Skylark is one of Pollack Shores’ two developments being built in a defined Opportunity Zone. The other is the Merchant apartment complex in Charleston, South Carolina.
- James Crumlin Jr., an attorney for Bone McAllester Norton PLLC, spoke with the Nashville Business Journal about one of the biggest culprits of illegal money wagered on the NCAA basketball tournament – office pools. Almost all forms of sports betting are prohibited by federal gambling statutes such as the Professional and Amateur Sports Protection Act (PASPA) and the Unlawful Internet Gambling Enforcement Act. For those companies who do partake in March Madness, Crumlin shares a few suggestions: keep wagers small; make sure the pool is confined to offices within one state; never mandate participation; don’t promote on social media; and be weary of other special issues such as “red flag” employees who may use this against the company.