For most of our clients, media relations is an important piece of an integrated PR program. Coverage in well-respected media outlets has credibility. Plus, many outlets have large and relevant audiences. We’ve built relationships with local, regional and national journalists, which helps us effectively pitch stories about our clients.
Below are a few notable media mentions our team has secured for clients recently.
- Co-working giant WeWork has just signed a 100,300-square-foot long-term lease at 101 Marietta Street, the company’s first Downtown Atlanta location. WeWork has been awarded building signage and will put its name across the top of the 36-story iconic downtown office building. Wilbert client and owner of 101 Marietta Street, The Dilweg Companies, details its largest tenant deal to date in the Atlanta Business Chronicle. The firm has leased more than 440,000 square feet of space since taking ownership of 101 Marietta Street in 2016, with 243,000 square feet of leasing agreements signed in just the past 12 months.
- Bridge Investment Group has announced its entrance into the San Diego office market. The firm has acquired Cornerstone Plaza, a 97,316 square-foot two-building office complex in the heart of Sorrento Mesa. Director of Acquisition for Bridge Office Fund Manager LLC, David McCleve shares details of the purchase in the Los Angeles Times. Bridge Investment Group manages $13.5 billion in assets, and in 2018, it acquired more than 7 million square feet of office space in the U.S. The firm anticipates a 12-month renovation process and plans to add a fresh coat of paint and suite-level upgrades.
- According to Wilbert client Newmark Knight Frank’s Q4 2018 report, South Florida experienced a record-breaking year in 2018. NKF Executive Managing Director Steve Medwin told Bisnow the most shocking finding was the average rental asking rate hit $8.85 per square foot, breaking the previous record set in 2007. Medwin discusses the tremendous opportunity for the industrial market in South Florida despite these high rent prices.
- As mall department stores border on extinction, Cooper Carry has taken a proactive approach by seeing the value and opportunities offered in these closings. The firm has added many monolithic malls to its portfolio and taken on the task of re-thinking and re-energizing these spaces. The Wall Street Journal recently released its story on the closings of J.C. Penny stores in the U.S. and Puerto Rico. Angelo Carusi, a principal at Cooper Carry, brings a fresh perspective and says these spaces are very adaptable to a variety of uses.
- According to ArchDaily, the time for structural timber is now. Global real estate firm and Wilbert client Hines is developing T3 West Midtown, one of the three T3 projects in the U.S. focusing on the use of timber in its structural fabrication. New innovations in structural timber design are pushing the limits and inspiring the use of structural timber in everything from bridges to skyscrapers. These new timber structures are breaking records while also staying within the rules of building codes.
- Charlie Wilgus, the founder and general manager of Lucas Group’s Manufacturing & Supply Chain Executive Search Division, spoke to VALVE magazine about the gig economy and how to utilize it to search for future employees. Wilgus explains the pros and cons of the gig economy in the manufacturing industry as well as other related industries. The two pieces of advice he offers to valve manufacturers trying to attract personnel in the gig economy are to keep an open mind and not to get frustrated at the lack of volume of candidates or quality.